Founded in 1921 as "Workshop for machining of brass and nickel silver plate, with foundry", Alessi has always been renowned for the high quality of its products. In almost a century of history it has gradually evolved into an exponent of the tip of the "Italian design factories", able to apply the skills and excellence achieved in design management at product types very different. Open to change and international development, the company has at the same time deeply rooted in tradition and cultural background of its territory: Alessi continues to be synonymous with handicrafts made with the help of machines. Today the Alessi's mission is to translate the research of the most advanced cultural quality, aesthetic and functional executive in industrial mass production. The design product comes from the constant search for mediation between art and industry, including the ' "Immensity of the Creative Possible" and the market needs. The company's commitment is to constantly work on a boundary line, balancing the most advanced expressions of international creativity and the wishes of the public. Alessi was called a "Factory of Dreams": through its products aims to make its contribution to respond to a desire for happiness of people, the need for art and poetry common to all men.